What is Urvarasa?

Urvarasa is a project initiated by Jeeva Bhavana that seeks to empower farmers with ethical and sustainable agricultural practices, and to reward them for their efforts by making sure they are well compensated for the vital work that they do. We strive for  an equitable food system that ensures that all people in India have equal access to unadulterated, chemical-free, nutritional plant-based foods, grown by farmers who are doing the right thing for the environment and for human health, and for the ethical treatment of non-human animals. We seek to empower farmers not only through economic autonomy but also through personal food-sovereignty, so that they and their families truly enjoy the “fruits” of their labour by growing and eating their own production of healthy, nutritious foods and re-establishing their dignity as purveyors of health and nutrition for so many in our country.

If you’d like to know more, click here to read Urvarasa’s pilot project concept note.

PARTICIPATE IN THE FOOD TRANSFORMATION IN INDIA
BY INVESTING IN URVARASA FARMERS!

TAKE PART IN THIS EXCITING PROJECT IN ONE OF TWO WAYS

INVEST

Your money will be used to plant saplings* for the creation of a food forest on an Urvarasa farmer’s land.
As a “return on investment,” you will receive the equivalent of your investment in the farmer’s produce at harvest time.

For other quotations, please contact us at urvarasa@jeevabhavana.org

* The cost of each sapling is 160 rupees. This includes the sapling itself, transportation, irrigation when and if necessary, technical assistance, etc.

DONATE

DONATE TO URVARASA

Your donations are tax deductible.

For any questions, please contact us at urvarasa@jeevabhavana.org

GET INVOLVED

Please get in touch with us and let us know how you’d like to get involved. No matter your age, skills, time allotment, etc, we’d be thrilled to meet with you! Let’s discuss how to use your enthusiasm toward promoting and expanding this exciting and crucial transformation of our food system. Don’t hesitate to contact us at urvarasa@jeevabhavana.org

Meet Our Team

Sanjeev Naik

Sanjeev Naik

Co-director of Jeeva Bhavana

Julie Wayne

Julie Wayne

Co-director of Jeeva Bhavana

Madhavi Kolte

Madhavi Kolte

Co-director of Jeeva Bhavana

Ramhari Kadam

Ramhari Kadam

Urvarasa Lead Farmer

Pushkar Kulkarni

Pushkar Kulkarni

Urvarasa Project Advisor

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